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BA piffar up 1:a klass, från 31:a mars

Homer

Medlem
The airline’s First customers will be offered super-soft, sophisticated new male and female loungewear designed exclusively by luxury British fashion brand, Temperley London. The loungewear will be coupled with bespoke British Airways amenity bags, featuring Temperley’s “Star” design. The bags will be filled with products from No 1 British Skincare brand, ELEMIS, including products from the highly sought after ULTRA SMART PRO-COLLAGEN range*. The amenity kit contains the essentials to cleanse, revive and hydrate.

The airline’s chefs have also designed new delicious A La Carte menus that focus on fresh seasonal ingredients of British provenance. The new menus will be served on elegant bone china crockery, designed exclusively for the airline by high-end British tableware designer William Edwards. The new tableware will be accompanied by contemporary cutlery from Studio William.

The airline will also be introducing a new signature afternoon tea service, showcasing the great British tradition of high tea. The menu will include a selection of sandwiches, delicate pastries and scones, as well as a wide range of tea infusions.

As part of the changes, British Airways is also investing in new Dartington glassware. Travellers will now be able to enjoy the airline’s fine wines and champagnes from sophisticated stemware, while soft drinks and spirits will be served from elegant cut-glass tumblers.

The airline’s First customers will benefit from an improved turndown service for the perfect night’s sleep, thanks to new luxurious 400 thread count bedding, accompanied by a foam fibre mattress topper. Customers will also receive a stylish new day blanket and bolster cushion.

And those wishing to relax and enjoy the 1,000 hours of programmes available on the in-flight entertainment channels, can do so through high performance headphones crafted by Meridian, the British Pioneers of High Resolution audio.


* ULTRA SMART PRO-COLLAGEN is a new bespoke range of skincare that adapts to individual needs to preserve and promote younger looking, luminous skin.

Female amenity bags contain:

Cleansing micellar facial wipe

Soothing apricot facial wipe

Pro-collagen rose mist

Ultra smart pro-collagen matrix moisturiser

Ultra smart pro-collagen eye cream

Hydra-nourish lip balm

Sea lavender and samphire hand cream

Fortitude deodorant



Male amenity bags contain:

Ultra smart pro-collagen eye cream

Ultra smart pro-collagen matrix moisturiser

Cleansing micellar facial wipe

Skin soothe shave gel

Fortitude deodorant

Hydra-nourish lip balm


  • The rollout of the airline’s First products will start on March 31 and will be complete by April 7


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JensE

Medlem
Undrar om det kommer rulla ut med Wine "enchancements" eller kanske det som finansierar detta?
BA's wine buying is currently in the hands of two young Frenchmen working for the parent company IAG who have no wine-buying experience. The dire state of their budget can be judged from a recent discussion on Flyertalk.com. The Villa Maria Sauvignon Blanc then on offer in BA First Class was spotted in Morrisons at £5 a bottle, two for £9. Even more recently an Argentine Malbec that retails for $10 was served in First Class. All submissions in a recent First Class tender for wines over €6 a bottle from the cellar door were rejected. (The budget for forward buying of claret used to be €25.)
Wine in the air | Articles | JancisRobinson.com
 
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